What is the real market size of the AgriTech market?
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In our AgriTech market deck, you will find everything you need to understand the market
The AgriTech market is massive, reaching around $530 billion in 2026.
This includes everything from fertilizers and seeds to precision farming software and animal health products.
And if you want to better understand this new industry, you can download our pitch covering the AgriTech market.
Insights
- Fertilizers alone represent 37% of the AgriTech market in 2026, making it the single largest category with approximately $194 billion in global spending on agricultural nutrients.
- Only 27% of U.S. farms currently use precision agriculture practices, leaving a massive runway for growth in farm technology adoption over the next decade.
- Agricultural biologicals are growing at 14% annually, significantly faster than traditional chemical crop protection, signaling a major shift toward sustainable farming inputs.
- Asia captures 45% of global AgriTech revenue in 2026, driven by intensive farming practices, large agricultural populations, and rising productivity demands across the region.
- The on-farm technology segment represents just 5% of AgriTech revenue today but is growing at 12-15% annually, compared to 3-6% growth for traditional inputs.
- Animal health products generate $77 billion in 2026, reflecting strong willingness to pay for livestock productivity and disease prevention as protein demand rises globally.
- Syngenta alone generates $28.8 billion in annual sales, demonstrating how large agricultural input companies dominate distribution channels and create partnership opportunities for startups.
- Fertilizer prices stabilized in late 2024 but remain above 2015-2019 levels, creating ongoing margin volatility that affects farmer purchasing decisions and ROI calculations.
- Feed additives represent a $39.6 billion market in 2026, focused on performance products rather than raw feed commodities, with regulatory drivers shaping innovation.
- The AgriTech market could reach $1.1 trillion by 2036 if biologicals gain share, precision ag spreads beyond large farms, and regulatory pressure increases spending on compliant inputs.
How do we define the AgriTech market?
We define the AgriTech market as technologies purpose-built to improve agricultural production and input performance up to the farm gate.
We include on-farm hardware, software and services like precision ag, automation, sensors, farm management and decision support, plus agricultural input innovation such as seeds, traits, crop protection, biologicals, fertilizers, animal health and feed.
We exclude downstream food processing, retail and consumer food apps, as well as generic logistics, fintech and enterprise software unless they are specifically designed for agricultural production use cases.
We also use this definition when we make and update our pitch covering everything there is to know about the AgriTech market.
In our AgriTech market deck, we will give you useful market maps and grids
What is the size of the AgriTech market in 2026?
What results can we find on the internet?
As you probably know already, many firms regularly publish (sometimes conflicting) estimates of the AgriTech market size, using different definitions, scopes, and years.
We have consolidated their results here. We will use it, among other things, to derive a single, reasonable estimate of the market size.
| Research Company | Market Size (USD) | Estimate Year | Market Definition & Fit |
|---|---|---|---|
| Arizton | $24.42B | 2024 | This covers AgriTech including farm tech and some broader applications. It is broader than our on-farm tech definition but does not include the full input market we track. |
| Research and Markets | $15.49B | 2023 | They define AgTech as digital and automation tools for farming. This is narrower than our full definition as it mostly excludes agricultural inputs. |
| Mordor Intelligence | $16.61B | 2026 | This covers precision farming hardware, software and services only. It is narrower than our definition as it represents only a subset of on-farm technology. |
| Mordor Intelligence | $81.1B | 2026 | This is the commercial seeds market globally. It fits perfectly into our seeds and traits input bucket at the farm gate. |
| Grand View Research | $85.42B | 2024 | This covers the commercial seeds market with similar scope. It fits our seeds and traits bucket and provides a cross-check for the category. |
| MarketsandMarkets | $58.8B | 2023 | Their seeds market definition varies by what they include. This fits our seeds and traits category and serves as an alternate baseline. |
| Mordor Intelligence | $109.67B | 2026 | This is the crop protection chemicals and pesticides market. It fits our crop protection input bucket perfectly at the farm gate. |
| MarketsandMarkets | $79.3B | 2024 | This covers crop protection chemicals by value. It fits our crop protection bucket and provides another baseline to cross-check the category. |
| IMARC Group | $182.3B | 2024 | This is the global fertilizer market. It fits our fertilizers input bucket perfectly at the farm gate. |
| Grand View Research | $62.89B | 2024 | This covers animal health biologics and pharmaceuticals. It fits our animal health bucket at the farm gate perfectly. |
| Mordor Intelligence | $39.61B | 2026 | This is the feed additives market for performance products, not raw feed. It aligns with our feed interpretation at the farm gate. |
| Fortune Business Insights | $15.10B | 2024 | This covers agricultural biologicals like biopesticides and biostimulants. This is mostly a subset of crop protection inputs rather than a separate category. |
What can we conclude, then?
The small AgriTech-only reports of $15-25 billion clearly do not capture the full market we care about, as they focus mainly on digital tools and automation.
When we add up the major input categories like fertilizers ($182-194B), crop protection ($110B), seeds ($81B), animal health ($77B projected to 2026), and feed additives ($40B), plus on-farm tech ($25-35B), we arrive at approximately $530 billion for the AgriTech market in 2026, and this is our first estimate which we will refine further.
In our AgriTech market deck, we have collected signals proving this market is hot right now
What if we try to make our own estimate?
We don't have to rely only on external analyses to estimate market size.
We will try to build a first-principles, bottom-up calculation, then run a few sanity checks to see whether we can reliably estimate the size of the AgriTech market.
Useful data about the AgriTech market
Here is some useful and reliable data we have collected, they will help us estimate the size of the AgriTech market:
- World agriculture value added is approximately $4.49 trillion in 2024 (World Bank Open Data)
- Global fertilizer market baseline is $182.3 billion in 2024 (IMARC Group)
- Global fertilizer nutrient demand is around 201 million tonnes for 2024-2025 (en.anffe.org)
- Crop protection market expected to reach $109.67 billion in 2026 (Mordor Intelligence)
- FAO tracks pesticide use data covering 1990 through 2022 (Open Knowledge FAO)
- Seeds market size projected at $81.1 billion in 2026 (Mordor Intelligence)
- Animal health market is $62.89 billion in 2024 (Grand View Research)
- Feed additives market projected at $39.61 billion in 2026 (Mordor Intelligence)
- Only 27% of U.S. farms used precision agriculture practices in 2023 (Government Accountability Office)
- USDA reports precision ag adoption ranges vary by crop and technology type (ers.usda.gov)
- Syngenta Group reports $28.8 billion in sales for fiscal year 2024 (Syngenta Group)
- Fertilizer prices stabilized in late 2024 but remain above 2015-2019 levels (World Bank Blogs)
Method and calculation to get the size of the AgriTech market
We start from the money pool in farming. The World Bank reports approximately $4.49 trillion of agriculture value added in 2024.
However, value added is not the same as spending. Farmers also buy large amounts of inputs that do not appear as value added in the statistics.
So we use a second approach and build from the main farm-gate input categories plus a smaller technology and services layer.
These input categories exist in every country every year. Fertilizers are large and global with a baseline of $182.3 billion in 2024 and demand of approximately 200 million nutrient tonnes.
Crop protection represents a persistent global need as FAO tracks pesticide use long-term. A 2026 level around $100 billion or more is consistent with the scale of global pesticide use.
Commercial seed is a major purchased input especially in row crops and horticulture. Animal health and feed performance products are also material categories.
Putting these together yields an inputs layer on the order of hundreds of billions of dollars annually.
Precision agriculture is not yet universal with only 27% of U.S. farms using precision practices according to USDA reporting. But adoption is meaningful and rising steadily.
Therefore on-farm technology and services is not yet a $100 billion category globally. But it is plausibly in the tens of billions range.
A reasonable first-principles conclusion is that inputs dominate at roughly 90% of dollars. On-farm technology and services is meaningful but smaller.
So the current AgriTech market size being around $500 billion to $600 billion is the right order of magnitude. Our point estimate is approximately $530 billion in 2026.
Sanity checks
Let's verify this estimate makes sense (we always double-check everything, as you will see in our pitch deck covering the AgriTech market).
Agriculture value added is approximately $4.49 trillion in 2024. A farm-gate input and technology market of around $0.53 trillion implies inputs and tech are a meaningful but not dominant share of total agriculture economics, which feels plausible.
Syngenta alone reports $28.8 billion in 2024 sales. A full global market that includes fertilizers, seeds, crop protection, animal health and feed additives should be many times bigger than any single firm, so a total in the hundreds of billions passes the company scale test.
Precision agriculture adoption is significant but not universal as GAO reports show 27% of U.S. farms using precision practices. That supports technology and services being tens of billions not hundreds, and our estimate treats tech as a smaller slice which fits adoption reality.
What's our final guess then?
Based on everything above, our final estimate is that the AgriTech market is worth approximately $530 billion in 2026.
This is comparable to other major industrial markets. For context, the global semiconductor market is around $600 billion in 2026, and the global pharmaceutical market is approximately $1.6 trillion.
The AgriTech market sits between these in scale. It reflects the fact that agriculture is a multi-trillion-dollar global activity with significant technology and input spending.
Our estimate respects that inputs dominate dollars today with fertilizer alone being very large. It does not let small AgriTech-only reports accidentally stand in for the whole market.
The breakdown is approximately $500 billion for inputs across fertilizers, crop protection, seeds, animal health and feed additives. Plus approximately $30 billion for on-farm technology and services including precision agriculture, sensors, farm management software and automation.
In our AgriTech market deck, we provide the data and the context to understand it
Is the AgriTech market mature, competitive, fragmented?
The maturity score of the AgriTech market in 2026 is 70/100
Input categories like fertilizers, crop protection and seeds are long-established global markets that have existed for decades. These categories follow well-understood patterns and use proven distribution channels.
The newness sits mostly in biologicals and digital automation rather than in the whole AgriTech market. Traditional inputs are mature while the technology layer is still early in its adoption curve.
The competitiveness score of the AgriTech market in 2026 is 80/100
Many global incumbents compete intensely on inputs with established brands and distribution networks. Companies like Syngenta, Bayer and Corteva compete aggressively for market share in seeds and crop protection.
On-farm technology has many vendors and fast innovation cycles in software and robotics. Startups and established players alike compete on features, pricing and integration with existing farm workflows.
The fragmentation score of the AgriTech market in 2026 is 55/100
Inputs are moderately concentrated as large multinationals matter a lot. The top five or six companies control significant market share in crop protection and commercial seeds.
On-farm technology and services is more fragmented with many smaller providers. Regional players and niche solution providers compete alongside larger platform companies trying to build integrated systems.
How much bigger will the AgriTech market be in 10 years?
What are the different forecasts for the growth rate of the AgriTech market?
One more time, let's check what other market research firms have to say.
| Research Company | Annual Growth Rate | Forecast To | How We Use This For Our Market |
|---|---|---|---|
| Arizton | 12.30% | 2030 | This is tech-heavy AgriTech growth. We use this rate for the on-farm technology portion of our market. It does not apply to total inputs which grow more slowly. |
| Research and Markets | 15% | 2032 | This is AgriTech-only growth focusing on digital tools. We apply this only to the digital and automation portion. It overstates total market growth. |
| Mordor Intelligence | 12.45% | 2031 | This is a strong proxy for precision agriculture specifically. We use this as the core rate for the farm technology slice. It reflects hardware and software adoption. |
| Mordor Intelligence | 5.33% | 2031 | We use this for the seeds and traits slice of our market. This is a mature input category with steady but not explosive growth. Innovation in traits drives the rate. |
| MarketsandMarkets | 7.2% | 2028 | This is an alternate seeds growth view that is more optimistic. We use this for sensitivity bounds. It may reflect different geographic or crop mix assumptions. |
| Mordor Intelligence | 4.62% | 2031 | We use this for the crop protection slice of our market. This is lower growth on a big base. Biologicals within this category grow faster than traditional chemicals. |
| MarketsandMarkets | 5.0% | 2029 | This is another crop protection reference we keep as a cross-check. The slightly higher rate may reflect different product mix or geographic assumptions. We use the Mordor rate as our base. |
| IMARC Group | 3.07% | 2033 | We use this for the fertilizers slice of our market. This is large and relatively mature. Growth is driven by acreage expansion and intensity increases in developing markets. |
| Grand View Research | 10.46% | 2030 | We use this for the animal health slice which grows faster than most inputs. Protein demand and disease management drive spending. This reflects both pharmaceuticals and biologics. |
| Mordor Intelligence | 4.55% | 2031 | We use this for the feed performance slice of inputs. This is mature with regulation-driven changes. Growth comes from efficiency improvements and new additive approvals. |
| MarketsandMarkets | 5.6% | 2029 | This is an alternate feed additives view that is more optimistic. We use this for upside sensitivity. It may include different product categories or geographic coverage. |
| Fortune Business Insights | 14.24% | 2032 | We apply this inside crop protection as a fast-growing sub-slice. This represents the shift to biologicals within the category. We do not add this on top of crop protection totals. |
What can we conclude about the growth rate of the AgriTech market?
Our total AgriTech market is dominated by fertilizers, crop protection and seeds which grow around 3% to 6% in these sources. The fast growth of 12% to 15% belongs to the on-farm technology slice which is still smaller today.
Our chosen central rate for 2026 to 2036 is approximately 5.5% annual growth. Big base inputs pull the total down while technology and biologicals pull the total up.
In 2030 which is 4 years from now, we expect the AgriTech market to be approximately 1.24 times bigger. That would make the market worth around $657 billion in 2030.
In 2036 which is 10 years from now, we expect the AgriTech market to be approximately 1.71 times bigger. That would make the market worth around $905 billion in 2036.
This growth rate is similar to other mature industrial markets with pockets of technology innovation. It is faster than commodity markets but slower than pure software markets.
And if you're curious about what's happening in this really interesting market, we publish a quarterly update on the activity in the AgriTech market here. We also have a monthly update here.
In our AgriTech market deck, we dentify risks investors and builders need to be aware of
What is the projected CAGR for the AgriTech market?
At New Market Pitch, we like it when the information is clear and easy to digest, as you will see in the pitch about the AgriTech market. That's also why we have made this clear summary table.
| Year | Worst Case (3.0% annual growth rate) | Realistic (5.5% annual growth rate) | Best Case (7.5% annual growth rate) |
|---|---|---|---|
| 2027 | $545.9B | $559.2B | $569.8B |
| 2028 | $562.3B | $589.9B | $612.5B |
| 2029 | $579.2B | $622.3B | $658.4B |
| 2030 | $596.5B | $656.6B | $707.8B |
| 2031 | $614.4B | $692.7B | $760.9B |
| 2032 | $632.8B | $730.8B | $818.9B |
| 2033 | $651.7B | $771.0B | $881.6B |
| 2034 | $671.2B | $813.4B | $949.0B |
| 2035 | $691.3B | $858.2B | $1,021.5B |
| 2036 | $712.3B | $905.3B | $1,092.3B |
What would it take for the AgriTech market to be worth $1.1 trillion?
To reach $1.1 trillion by 2036, we need faster mix shift to higher-value products. Biologicals and premium traits must take share inside crop protection and seeds beyond current trajectories.
Sustained technology adoption beyond large farms is essential. Precision agriculture must spread to mid-size and smaller farms via cheaper sensors and service models instead of remaining concentrated among early adopters.
Regulatory and climate pressure must increase input performance spending. Farmers need to spend more on targeted, compliant and lower-impact inputs rather than just maintaining volume.
Farm profitability cannot structurally collapse. Farmers must keep the ability to pay for upgrades or adoption will stall no matter how good the technology becomes.
The biologicals market needs to maintain its 14% growth rate for the next decade. This requires continued regulatory approvals, field validation and farmer confidence in biological efficacy.
Animal health spending must stay strong as protein demand rises globally. Disease outbreaks or productivity concerns need to keep willingness to pay high for veterinary products.
On-farm technology needs to prove clear return on investment at scale. Farmers need to see documented yield improvements or cost savings that justify ongoing software subscriptions and hardware investments.
Distribution channels for new products must remain open. Large incumbents like Syngenta need to continue partnering with innovators rather than blocking access to farmer relationships.
In our AgriTech market deck, we answer all the common questions from investors and entrepreneurs
Where is the money in the AgriTech market?
What are the categories and how much do they generate?
In 2026, fertilizers represent approximately 37% of the AgriTech market with about $194 billion in revenue. Fertilizers are extremely large in dollar terms because they are global, high-volume and essential for crop production.
Crop protection including biologicals generates approximately 21% of AgriTech market revenue at around $110 billion. This category includes chemical pesticides and fast-growing biological alternatives for managing pests, diseases and weeds.
Seeds and traits represent approximately 15% of the AgriTech market at around $81 billion in 2026. Commercial seed is a major purchased input especially in row crops and horticulture where genetics drive yield.
Animal health accounts for approximately 15% of AgriTech market revenue at around $77 billion. This includes veterinary pharmaceuticals and biologics for livestock and poultry health management.
Feed additives generate approximately 8% of the AgriTech market at around $39 billion. These are performance products that improve feed efficiency and animal health rather than raw feed commodities.
On-farm technology and services represent approximately 5% of the AgriTech market at around $30 billion in 2026. This includes precision agriculture, sensors, farm management software and automation which are growing fast but still not universal.
Finally, if you really want to understand where is the money, you can check our ranking of the most funded startups in the AgriTech market as well as our list of the most valued startups.
How will it evolve?
By 2030, we expect fertilizers to drop to 33% of the market, crop protection to 20%, seeds to stay at 15%, animal health to rise to 16%, feed additives to drop slightly to 7%, and on-farm technology to nearly double to 9%.
By 2036, fertilizers should represent 28% of the AgriTech market, crop protection 18%, seeds 14%, animal health 18%, feed additives 7%, and on-farm technology 15%. The main driver is that technology and biologicals grow faster than mature commodity-like inputs.
Where to spend your energy as an investor or a builder in the AgriTech market then?
On-farm technology and services offer the best energy per dollar with fast growth and recurring revenue potential. Strong upside exists if you can prove return on investment and integrate into farm workflows.
Biologicals and next-generation crop protection have growth plus regulation tailwinds. The science is hard but demand is strong for safer, resistance-managing solutions that meet new regulatory standards.
Animal health shows high willingness to pay and durable demand. This category performs well especially where disease pressure and protein demand rise in developing markets.
Fertilizers involve massive dollars but carry price cycle and commoditization risk. Generic farm software faces a crowded market unless you own distribution or unique data assets.
And if you're curious about where investors are putting their money right now, we publish a quarterly update on the fundraising activity in the AgriTech market here. We also analyze long-term funding trends in the AgriTech market here.
In our AgriTech market deck, we track adoption trends and shifts in consumer behavior
What is the geographical revenue breakdown for the AgriTech market?
Asia
Asia captures 45% of global AgriTech revenue in 2026 at approximately $239 billion. This reflects intensive farming practices, large agricultural populations and rising productivity demands across China, India and Southeast Asia.
By 2030, Asia should represent 46% of the AgriTech market at around $302 billion. By 2036, Asia is expected to reach 47% of the market at approximately $426 billion as middle-income farmers increase input intensity and technology adoption accelerates.
Europe
Europe accounts for 20% of AgriTech revenue in 2026 at approximately $106 billion. This is driven by intensive agriculture, strong regulatory focus on sustainability and high technology adoption in precision farming.
By 2030, Europe should drop slightly to 18% of the AgriTech market at around $118 billion. By 2036, Europe is expected to represent 16% at approximately $145 billion as growth shifts toward developing markets with more acreage expansion.
North America
North America represents 18% of the AgriTech market in 2026 at approximately $95 billion. The United States and Canada have large-scale farms with high technology adoption and significant input spending per acre.
By 2030, North America should drop to 17% of the AgriTech market at around $112 billion. By 2036, North America is expected to hold 16% at approximately $145 billion as other regions grow faster despite continued innovation adoption.
Latin America
Latin America generates 10% of AgriTech revenue in 2026 at approximately $53 billion. Brazil and Argentina drive spending with large-scale soy and corn production requiring significant input investments.
By 2030, Latin America should increase to 12% of the AgriTech market at around $79 billion. By 2036, Latin America is expected to reach 14% at approximately $127 billion as agricultural expansion continues and technology penetration increases.
Africa
Africa accounts for 5% of the AgriTech market in 2026 at approximately $27 billion. Agricultural modernization is still early but input use is growing as productivity improvement becomes more critical.
By 2030, Africa should maintain 5% of the AgriTech market at around $33 billion. By 2036, Africa is expected to reach 6% at approximately $54 billion as commercial agriculture expands and input markets develop.
Oceania
Oceania represents 2% of AgriTech revenue in 2026 at approximately $11 billion. Australia and New Zealand have advanced agriculture but relatively small market size due to limited population and acreage.
By 2030, Oceania should maintain 2% of the AgriTech market at around $13 billion. By 2036, Oceania is expected to drop to 1% at approximately $9 billion as its share declines relative to faster-growing regions.
In our AgriTech market deck, we have designed useful charts to give you full market clarity
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