All the funding deals in the embedded finance market

Last updated: 13 July 2026
market research pitch 2026

In our updated market reports, you will find everything you need

The embedded finance market is attracting investors across payments, lending, insurance, card issuing, payroll, and banking infrastructure.

We conducted deep research and collected 46 embedded finance funding deals announced between January 2024 and June 2026.

We refresh this embedded finance market page very often to add new funding rounds and update existing information.

Insights

  • The 44 embedded finance funding deals with disclosed amounts raised more than $1.3 billion between January 2024 and June 2026.
  • Embedded finance companies raised about $470.8 million in 2024 and $596.8 million in 2025, showing stronger funding activity in 2025.
  • Paymentology raised $175 million in May 2026. This was the largest embedded finance funding deal in the collected data.
  • Insurance infrastructure attracted several large rounds. bolttech raised $147 million, Cover Genius raised $80 million, and Neat raised $33 million.
  • Embedded payments remained one of the most active embedded finance categories, with funding for Highnote, Rainforest, Payabli, Ansa, and Zūm Rails.
  • Card issuing infrastructure also received strong investor interest. Brim Financial, Cardless, Pomelo, NymCard, Scale, and Kulipa all raised capital.
  • Payabli and Rainforest each completed two separate funding rounds, showing continued investor support for embedded payments infrastructure.
  • Embedded lending deals covered several customer groups, including merchants, small businesses, legal firms, wealth managers, and digital platforms.
  • The embedded finance market is global. The collected companies operate across North America, Europe, Latin America, Africa, the Middle East, and Asia.

Summary table of the funding deals for the embedded finance market since 2024

We define the embedded finance market as financial products distributed inside non-financial software, marketplaces, platforms, or consumer journeys.

It includes Embedded Payments, Embedded Lending, Embedded Insurance, Banking as a Service, Card Issuing Platforms, and Merchant Financing.

It excludes broader adjacent markets unless the product is built specifically for this use case.

We focused exclusively on pure players, defined as companies with at least 70–80% of their business directly tied to the embedded finance market.

Our analysis has been done at a global level with a minimum funding threshold of $300k.

If you want a longer-term view, we also have a study of how funding activity in the embedded finance market has changed over the years.

Name What they do Amount in $ Quarter Source(s)
Blnk Provides instant consumer financing at the point of sale. $12.5M Q2 2026 Wamda
Paymentology Provides card issuing and payment processing technology for banks and fintech companies. $175.0M Q2 2026 Paymentology
Comfi Provides embedded financing for small businesses and B2B transactions. Undisclosed Q2 2026 Comfi
Firenze Helps wealth managers offer loans backed by investment portfolios. $7.6M Q2 2026 Firenze
Pipe Helps software platforms offer embedded financing to small businesses. $16.0M Q2 2026 Business Wire
Kulipa Provides stablecoin card issuing technology for fintech companies and digital wallets. $6.2M Q2 2026 The Block
Netbank Provides regulated banking infrastructure for fintech companies in the Philippines. Undisclosed Q2 2026 Altara Ventures
Kayna Helps software platforms embed insurance products into their services. $1.7M Q1 2026 Delta Partners
Gangkhar Provides AI-based technology for embedded insurance products. $4.25M Q1 2026 Accion
Confido Legal Provides embedded payment and financial tools for law firms. $9.0M Q1 2026 PR Newswire
Rhythmic Provides stablecoin-based embedded finance infrastructure for consumer brands. $4.0M Q1 2026 CypherHunter
Cardless Helps brands launch co-branded and embedded credit card programs. $60.0M Q3 2025 Business Wire
Rainforest Provides embedded payment infrastructure for vertical software platforms. $29.0M Q3 2025 Business Wire
Defacto Provides short-term embedded financing for small and medium-sized businesses. $18.6M Q3 2025 Finextra Research
FinBox Helps businesses embed lending, underwriting, and fraud detection tools. $40.0M Q3 2025 FinBox
Wingspan Provides embedded payroll and management tools for independent contractors. $24.0M Q3 2025 PR Newswire
Wrisk Helps vehicle manufacturers embed insurance into customer journeys. $16.3M Q3 2025 Wrisk
Payabli Provides embedded payment and monetization tools for software companies. $28.0M Q2 2025 PRWeb
bolttech Connects insurers and distributors through an embedded insurance marketplace. $147.0M Q2 2025 TechCrunch
CrediLinq Provides embedded working capital to digital-first small businesses. $8.5M Q2 2025 PR Newswire
Froda Helps European platforms offer embedded financing to small businesses. $21.2M Q2 2025 Froda
Loxa Helps retailers embed product protection and insurance into purchases. $2.2M Q2 2025 BusinessCloud
Salsa Helps software platforms embed payroll services into their products. $20.0M Q2 2025 FinSMEs
Synctera Connects fintech companies with banks through banking infrastructure. $15.0M Q1 2025 Business Wire
NymCard Provides card, payment, and lending infrastructure across the Middle East. $33.0M Q1 2025 NymCard
Swan Helps European companies embed accounts, cards, and payments. $44.0M Q1 2025 FinTech Futures
Highnote Provides card issuing and payment infrastructure for branded financial products. $90.0M Q1 2025 Business Wire
Scale Helps African companies issue cards and manage payment programs. $0.7M Q4 2024 TechMoran
Finfra Helps digital platforms embed lending products for merchants. $2.5M Q4 2024 Fintech Singapore
Neat Helps merchants embed insurance into digital checkout journeys. $33.0M Q3 2024 TechCrunch, Coverager
Kulipa Provides stablecoin card issuing technology for wallets and fintech companies. $3.0M Q3 2024 The Block
Rainforest Provides embedded payment infrastructure for software platforms. $20.0M Q2 2024 Business Wire
Payabli Provides payment and monetization infrastructure for vertical software companies. $20.0M Q2 2024 Business Wire
Connect Money Helps businesses issue cards and launch embedded finance products. $8.0M Q2 2024 Wamda
Cover Genius Helps digital companies embed insurance and protection products. $80.0M Q2 2024 EIN Presswire
Ansa Helps brands create closed-loop wallets and merchant payment programs. $14.0M Q2 2024 PR Newswire
finmid Helps marketplaces offer embedded financing to small businesses. $24.7M Q2 2024 finmid, TechCrunch
Brim Financial Provides card issuing and payment infrastructure for banks and brands. $85.0M Q2 2024 Business Wire
Flowpay Uses payment data to provide embedded financing to small businesses. $2.3M Q1 2024 AIN
ZayZoon Embeds earned wage access into payroll and human resources platforms. $15.0M Q1 2024 BetaKit
Griffin Provides regulated banking infrastructure for fintech and embedded finance companies. $24.0M Q1 2024 Griffin
Reset Provides earned wage access to hourly and independent workers. $2.3M Q1 2024 Axios
Coverdash Helps platforms embed business insurance for startups and small businesses. $13.5M Q1 2024 FF News
Zūm Rails Combines open banking, instant payments, and banking infrastructure. $7.8M Q1 2024 Business Wire
DailyPay Embeds earned wage access into employer payroll systems. $75.0M Q1 2024 DailyPay
Pomelo Provides card issuing and payment infrastructure across Latin America. $40.0M Q1 2024 TechCrunch, FinTech Futures

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