All the funding deals in the resale market
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In our resale market deck, you will find everything you need to understand the market
The resale market is attracting steady investor interest because consumers, brands, and retailers are all looking for cheaper, cleaner, and more flexible ways to buy and sell products.
We conducted deep research and collected 31 resale market funding deals between Q1 2024 and Q2 2026.
We refresh this resale market page very often, so readers can follow new funding activity as the industry changes.
And if you want to better understand this new industry, you should get our beautiful slides covering the resale market.
Insights
- The resale market is no longer only about fashion. Electronics, refurbished devices, golf equipment, gaming PCs, books, and used electric vehicles all received funding.
- Refurbished electronics is one of the strongest resale market themes, with Revibe, NorthLadder, Getmobil, Grest, Refurbi, Prenew, and Kitar all raising capital.
- The largest resale market deal in this list is refurbed, with $55.0M raised in Q4 2025 for professionally refurbished products.
- Brand resale infrastructure became a clear investor theme, with Archive, Treet, Faume, Brandback, Speeral, and Birl helping brands launch resale programs.
- The resale market is becoming more software-driven. Several funded companies focus on pricing, checkout, returns, data, and resale tools instead of only running marketplaces.
- Luxury resale remains attractive, but the funding pattern is more specialized. PopChill and SECONDSENSE focus on trust, authentication, pricing, and better discovery.
- Q4 2025 was especially strong for the resale market, with large rounds for Revibe, REBEL, refurbed, and Yaga.
- Many funded resale market companies focus on one clear category. This makes resale easier for buyers because trust, pricing, and quality checks are category-specific.
- The resale market is global. The deals cover North America, Europe, the Middle East, Africa, Latin America, India, Turkey, South Korea, Taiwan, and Southeast Asia.

This chart, included in our resale market deck, shows annual venture capital investment in resale startups
Summary table of the funding deals for the resale market since 2024
We define the resale market as all sales of products that come back into the market after already being bought once by a consumer.
We include peer-to-peer secondhand sales, consignment and vintage shops, charity/thrift stores, brand or retailer pre-owned programs, and refurbished or open-box goods that were previously owned or used.
We exclude sales of brand-new overstock in outlets or off-price channels, purely B2B liquidation of new inventory, and non-ownership models such as rental, subscriptions, and sharing platforms.
We focused exclusively on pure players, defined as companies with at least 70-80% of their business directly tied to the resale market.
Our analysis has been done at a global level with a minimum funding threshold of $300k.
You can also read our detailed analysis to understand how funding activity in the resale market has evolved recently.
If you want a longer-term view, we also have a study of how funding activity in the resale market has changed over the years.
Also, you should know that we have a dedicated page, updated weekly, with all the latest fundraising deals in the resale market.
| Name | What they do | Amount in $ | Quarter | Source(s) |
|---|---|---|---|---|
| Kitar | Used smartphone resale platform for direct sales and consumer marketplace transactions. | $10.0M | Q2 2026 | DealStreetAsia |
| Hosel | Marketplace for authenticated pre-owned golf clubs, equipment, and accessories. | $0.64M | Q1 2026 | Tech.eu |
| Croissant | Commerce platform offering rewards and guaranteed resale prices through brand partners. | $14.0M | Q1 2026 | Business Wire |
| Prenew | Cross-border marketplace for professionally refurbished gaming PCs. | $2.12M | Q1 2026 | BeBeez |
| Refurbi | Refurbished-device platform with trade-in, marketplace, and lifecycle software. | $4.0M | Q1 2026 | Latam Republic |
| Plug | Marketplace for consumers and dealers to buy and sell used electric vehicles. | $20.0M | Q1 2026 | Plug |
| Grest | Full-stack recommerce company for renewed premium Apple devices in India. | $1.9M | Q1 2026 | Entrepreneur News Network |
| Revibe | Marketplace for refurbished electronics across MENA and emerging markets. | $17.0M | Q4 2025 | Partech |
| REBEL | Returns recommerce marketplace for open-box and overstock returned goods. | $25.0M | Q4 2025 | PR Newswire |
| refurbed | Marketplace for professionally refurbished electronics, appliances, and sports products. | $55.0M | Q4 2025 | refurbed Ireland |
| Yaga | Peer-to-peer secondhand fashion marketplace with strong South African traction. | $4.4M | Q4 2025 | EU-Startups |
| SECONDSENSE | Search, pricing, and data platform for secondhand luxury handbags. | $2.0M | Q3 2025 | PR Newswire |
| PopChill | Luxury resale marketplace for authenticated designer fashion and accessories. | $3.0M | Q3 2025 | ADVFN |
| Renow | AI returns and recommerce platform for online merchants. | $1.9M | Q2 2025 | Tech.eu |
| Brandback | Embedded resale infrastructure for retailer baskets and checkout flows. | $7.4M | Q2 2025 | Tech.eu |
| Faume | White-label secondhand fashion platform for premium and luxury brands. | $8.8M | Q2 2025 | EU-Startups |
| Bought | AI-powered secondhand fashion marketplace that makes resale listings easier. | $1.5M | Q1 2025 | AIN |
| Speeral | B2B platform connecting brands and retailers to secondhand channels. | $1.87M | Q1 2025 | Aquiti |
| Archive | Resale software helping brands launch and improve recommerce programs. | $30.0M | Q1 2025 | Business Wire |
| Revibe | Refurbished electronics marketplace across UAE, KSA, Kuwait, and South Africa. | $7.0M | Q4 2024 | Wamda |
| Culture Circle | Marketplace for authenticated sneakers, streetwear, and luxury fashion. | $2.0M | Q4 2024 | Entrackr |
| Fleek | Marketplace connecting secondhand clothing wholesalers with retailers and resellers. | $20.4M | Q4 2024 | Tech.eu |
| NorthLadder | Device trade-in platform for pre-owned electronics and automated assessments. | $10.0M | Q4 2024 | stc Group |
| Birl | Trade-in plug-in for fashion brands to accept pre-owned clothing. | $0.65M | Q4 2024 | BusinessCloud |
| Bookbot / Knihobot | Online platform for buying and selling secondhand books. | $4.32M | Q3 2024 | EU-Startups |
| Bunjang / Bungaejangter | South Korean secondhand marketplace with authentication and secure payments. | $28.84M | Q2 2024 | The Pickool |
| Faircado | Browser extension that finds secondhand alternatives while users shop online. | $3.25M | Q2 2024 | TechCrunch |
| PopChill | Luxury resale marketplace for authenticated secondhand goods in Taiwan and Hong Kong. | $1.3M | Q2 2024 | TNGlobal |
| Haz | Resale app that scans digital receipts to surface items users own. | $1.4M | Q2 2024 | Retail Technology Innovation Hub |
| Treet | Platform for brands to launch resale and trade-in programs. | $10.0M | Q1 2024 | Treet |
| Getmobil | Company that refurbishes and resells used phones and electronics in Turkey. | $4.0M | Q1 2024 | TechCrunch |

This market map, featured in our resale market deck, highlights top companies and startups in the resale market
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NEW MARKET PITCH TEAM
We track new markets so founders and investors can move fasterWe build living “market pitch” documents for emerging markets: from AI to synthetic biology and new proteins. Instead of digging through outdated PDFs, random blog posts, and hallucinated LLM answers, our clients get a clean, visual, always-updated view of what’s really happening. We map the key players, deals, regulations, metrics and signals that matter so you can decide faster whether a market is worth your time. Want to know more? Check out our about page.