All the funding deals in the resale market

Last updated: 12 May 2026

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The resale market is attracting steady investor interest because consumers, brands, and retailers are all looking for cheaper, cleaner, and more flexible ways to buy and sell products.

We conducted deep research and collected 31 resale market funding deals between Q1 2024 and Q2 2026.

We refresh this resale market page very often, so readers can follow new funding activity as the industry changes.

And if you want to better understand this new industry, you should get our beautiful slides covering the resale market.

Insights

  • The resale market is no longer only about fashion. Electronics, refurbished devices, golf equipment, gaming PCs, books, and used electric vehicles all received funding.
  • Refurbished electronics is one of the strongest resale market themes, with Revibe, NorthLadder, Getmobil, Grest, Refurbi, Prenew, and Kitar all raising capital.
  • The largest resale market deal in this list is refurbed, with $55.0M raised in Q4 2025 for professionally refurbished products.
  • Brand resale infrastructure became a clear investor theme, with Archive, Treet, Faume, Brandback, Speeral, and Birl helping brands launch resale programs.
  • The resale market is becoming more software-driven. Several funded companies focus on pricing, checkout, returns, data, and resale tools instead of only running marketplaces.
  • Luxury resale remains attractive, but the funding pattern is more specialized. PopChill and SECONDSENSE focus on trust, authentication, pricing, and better discovery.
  • Q4 2025 was especially strong for the resale market, with large rounds for Revibe, REBEL, refurbed, and Yaga.
  • Many funded resale market companies focus on one clear category. This makes resale easier for buyers because trust, pricing, and quality checks are category-specific.
  • The resale market is global. The deals cover North America, Europe, the Middle East, Africa, Latin America, India, Turkey, South Korea, Taiwan, and Southeast Asia.
Chart showing annual venture capital investment in resale startups

This chart, included in our resale market deck, shows annual venture capital investment in resale startups

Summary table of the funding deals for the resale market since 2024

We define the resale market as all sales of products that come back into the market after already being bought once by a consumer.

We include peer-to-peer secondhand sales, consignment and vintage shops, charity/thrift stores, brand or retailer pre-owned programs, and refurbished or open-box goods that were previously owned or used.

We exclude sales of brand-new overstock in outlets or off-price channels, purely B2B liquidation of new inventory, and non-ownership models such as rental, subscriptions, and sharing platforms.

We focused exclusively on pure players, defined as companies with at least 70-80% of their business directly tied to the resale market.

Our analysis has been done at a global level with a minimum funding threshold of $300k.

You can also read our detailed analysis to understand how funding activity in the resale market has evolved recently.

If you want a longer-term view, we also have a study of how funding activity in the resale market has changed over the years.

Also, you should know that we have a dedicated page, updated weekly, with all the latest fundraising deals in the resale market.

Name What they do Amount in $ Quarter Source(s)
Kitar Used smartphone resale platform for direct sales and consumer marketplace transactions. $10.0M Q2 2026 DealStreetAsia
Hosel Marketplace for authenticated pre-owned golf clubs, equipment, and accessories. $0.64M Q1 2026 Tech.eu
Croissant Commerce platform offering rewards and guaranteed resale prices through brand partners. $14.0M Q1 2026 Business Wire
Prenew Cross-border marketplace for professionally refurbished gaming PCs. $2.12M Q1 2026 BeBeez
Refurbi Refurbished-device platform with trade-in, marketplace, and lifecycle software. $4.0M Q1 2026 Latam Republic
Plug Marketplace for consumers and dealers to buy and sell used electric vehicles. $20.0M Q1 2026 Plug
Grest Full-stack recommerce company for renewed premium Apple devices in India. $1.9M Q1 2026 Entrepreneur News Network
Revibe Marketplace for refurbished electronics across MENA and emerging markets. $17.0M Q4 2025 Partech
REBEL Returns recommerce marketplace for open-box and overstock returned goods. $25.0M Q4 2025 PR Newswire
refurbed Marketplace for professionally refurbished electronics, appliances, and sports products. $55.0M Q4 2025 refurbed Ireland
Yaga Peer-to-peer secondhand fashion marketplace with strong South African traction. $4.4M Q4 2025 EU-Startups
SECONDSENSE Search, pricing, and data platform for secondhand luxury handbags. $2.0M Q3 2025 PR Newswire
PopChill Luxury resale marketplace for authenticated designer fashion and accessories. $3.0M Q3 2025 ADVFN
Renow AI returns and recommerce platform for online merchants. $1.9M Q2 2025 Tech.eu
Brandback Embedded resale infrastructure for retailer baskets and checkout flows. $7.4M Q2 2025 Tech.eu
Faume White-label secondhand fashion platform for premium and luxury brands. $8.8M Q2 2025 EU-Startups
Bought AI-powered secondhand fashion marketplace that makes resale listings easier. $1.5M Q1 2025 AIN
Speeral B2B platform connecting brands and retailers to secondhand channels. $1.87M Q1 2025 Aquiti
Archive Resale software helping brands launch and improve recommerce programs. $30.0M Q1 2025 Business Wire
Revibe Refurbished electronics marketplace across UAE, KSA, Kuwait, and South Africa. $7.0M Q4 2024 Wamda
Culture Circle Marketplace for authenticated sneakers, streetwear, and luxury fashion. $2.0M Q4 2024 Entrackr
Fleek Marketplace connecting secondhand clothing wholesalers with retailers and resellers. $20.4M Q4 2024 Tech.eu
NorthLadder Device trade-in platform for pre-owned electronics and automated assessments. $10.0M Q4 2024 stc Group
Birl Trade-in plug-in for fashion brands to accept pre-owned clothing. $0.65M Q4 2024 BusinessCloud
Bookbot / Knihobot Online platform for buying and selling secondhand books. $4.32M Q3 2024 EU-Startups
Bunjang / Bungaejangter South Korean secondhand marketplace with authentication and secure payments. $28.84M Q2 2024 The Pickool
Faircado Browser extension that finds secondhand alternatives while users shop online. $3.25M Q2 2024 TechCrunch
PopChill Luxury resale marketplace for authenticated secondhand goods in Taiwan and Hong Kong. $1.3M Q2 2024 TNGlobal
Haz Resale app that scans digital receipts to surface items users own. $1.4M Q2 2024 Retail Technology Innovation Hub
Treet Platform for brands to launch resale and trade-in programs. $10.0M Q1 2024 Treet
Getmobil Company that refurbishes and resells used phones and electronics in Turkey. $4.0M Q1 2024 TechCrunch
Market map chart showing top companies and startups in the resale market

This market map, featured in our resale market deck, highlights top companies and startups in the resale market

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