All the funding deals in the AI shopping market
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In our AI shopping market deck, you will find everything you need to understand the market
The AI shopping market is growing as retailers, brands, and consumers use AI to make online product discovery easier.
We conducted deep research and collected 35 funding deals for the AI shopping market between 2024 and 2026.
We refresh this page very often so readers can follow new AI shopping market funding deals as the market changes.
And if you want to better understand this new industry, you should get our beautiful slides covering the AI shopping market.
Insights
- The AI shopping market moved from search and recommendation tools in 2024 toward agentic commerce infrastructure in 2025 and 2026.
- The 35 AI shopping market funding deals total about $456M, which shows that investors are backing both consumer apps and retailer tools.
- Gensmo raised $60M, the largest AI shopping market round in this list, showing strong investor interest in AI fashion agents.
- Phia raised twice in this period, with $8M in 2025 and $35M in 2026, showing fast follow-on funding in consumer AI shopping.
- Several 2026 AI shopping market startups focus on making product catalogs usable by AI agents, not only improving traditional ecommerce sites.
- Fashion is a major part of the AI shopping market, with startups such as Daydream, Gensmo, Alta, Doji, Fit Collective, Phia, and Shoppin’.
- Conversational commerce remains active in the AI shopping market, with Connectly, Vambe, Merx, qeen.ai, and Consio AI all raising capital.
- Small seed rounds are still common in the AI shopping market, which suggests many categories are early and still being tested.
This chart, featured in our AI shopping market deck, illustrates yearly VC funding for AI shopping startups
Summary table of the funding deals for the AI shopping market since 2024
We define the AI shopping market as AI software that directly improves how consumers discover, evaluate, and select products in digital commerce journeys.
We include AI-powered product search, recommendations/personalization, ranking/merchandising, product advice/Q&A, and decision-support experiences that measurably influence purchase intent or conversion.
We exclude payments and fraud systems, fulfillment and logistics optimization, and general retail operations tools unless they are primarily sold and used as part of the shopping discovery-to-decision experience.
We focused exclusively on pure players, defined as companies with at least 70–80% of their business directly tied to the AI shopping market.
Our analysis has been done at a global level with a minimum funding threshold of $300k.
You can also read our detailed analysis to understand how funding activity in the AI shopping market has evolved recently.
If you want a longer-term view, we also have a study of how funding activity in the AI shopping market has changed over the years.
Also, you should know that we have a dedicated page, updated weekly, with all the latest fundraising deals in the AI shopping market.
| Name | What they do | Amount in $ | Quarter | Source(s) |
|---|---|---|---|---|
| Zellor | AI shopping assistant for beauty and lifestyle ecommerce brands. | $0.983M | Q2 2026 | Silicon Republic, Nordic 9 |
| Phia | Consumer AI shopping agent for product and price comparisons. | $35.0M | Q1 2026 | FinancialContent |
| Spangle AI | Agentic ecommerce infrastructure for AI product discovery and conversion. | $15.0M | Q1 2026 | Business Wire |
| Limy | AI platform helping brands improve visibility in agent shopping. | $10.0M | Q1 2026 | Limy, PR Newswire |
| Lemrock | Agentic commerce middleware connecting retailer catalogs to AI platforms. | $7.0M | Q1 2026 | EU-Startups, The Next Web |
| Cernel | AI product-data infrastructure for ecommerce and agentic commerce. | $4.7M | Q1 2026 | Cernel, Automation Today |
| Consio AI | AI voice agents for ecommerce product advice and sales. | $3.3M | Q1 2026 | Retail Technology Innovation Hub |
| The New Era of Shopping | Agentic commerce platform for product discovery inside AI answer engines. | $1.4M | Q1 2026 | Era Shopping, Tech Funding News |
| Peec AI | AI search visibility platform for brands and shopping surfaces. | $21.0M | Q4 2025 | Peec AI |
| Vambe | Conversational commerce platform automating sales and support in Latin America. | $14.0M | Q4 2025 | SiliconANGLE, LatamList |
| Albatross AI | Real-time product discovery platform adapting recommendations during each visit. | $12.5M | Q4 2025 | Yahoo Finance |
| Onton | AI ecommerce search platform helping shoppers choose products. | $7.5M | Q4 2025 | PYMNTS.com |
| Channel3 | Product data infrastructure for AI shopping agents. | $6.0M | Q4 2025 | Channel3, PR Newswire |
| Fit Collective | AI sizing and fit platform for fashion brands. | $3.8M | Q4 2025 | Tech.eu, AlbionVC |
| Shoppin’ | Multimodal AI fashion search using images, text, and product data. | $3.0M | Q4 2025 | Inc42 Media |
| Ranketta | AI visibility platform for ecommerce product presence in AI search. | $1.1M | Q4 2025 | EU-Startups |
| Gensmo | AI fashion agent for recommendations, inspiration, and virtual try-on. | $60.0M | Q3 2025 | PR Newswire |
| Envive AI | Agentic commerce platform using self-improving shopping agents. | $15.0M | Q3 2025 | Envive AI |
| Phia | AI shopping tool for fashion price comparison and decisions. | $8.0M | Q3 2025 | People.com |
| Peec AI | AI search analytics platform for brand visibility in AI results. | $7.0M | Q3 2025 | Tech Funding News, starthere.co |
| FERMÀT | AI-native commerce platform for personalized shopping journeys. | $45.0M | Q2 2025 | PR Newswire |
| Doji | AI avatar and virtual try-on app for fashion shopping. | $14.0M | Q2 2025 | TechCrunch |
| Alta | AI personal stylist app for outfits, closets, and try-on. | $11.0M | Q2 2025 | PR Newswire |
| New Generation / New Gen | AI-native storefronts and conversational shopping pages for brands. | $4.5M | Q2 2025 | PR Newswire |
| qeen.ai | Autonomous AI agents for ecommerce sales and marketing workflows. | $10.0M | Q1 2025 | Zawya |
| Spangle AI | Agentic AI platform for personalized post-click commerce journeys. | $6.0M | Q1 2025 | Business Wire |
| Merx | Conversational commerce platform connecting brands with shoppers on WhatsApp. | $1.2M | Q1 2025 | EU-Startups |
| Shoppin’ | AI fashion search engine for apparel discovery through prompts and images. | $1.0M | Q1 2025 | The Economic Times, Indian Startup News |
| Miros | Visual AI ecommerce search based on shopper intent. | $6.5M | Q4 2024 | Miros |
| Connectly | AI conversational commerce platform for personalized customer messages. | $20.0M | Q3 2024 | Business Wire |
| Shaped | AI recommendation and search platform for ecommerce and marketplaces. | $8.0M | Q3 2024 | Business Wire, Shaped Blog |
| Daydream | AI fashion search and discovery platform. | $50.0M | Q2 2024 | PR Newswire, Vogue |
| Constructor | AI product discovery and ecommerce search for enterprise retailers. | $25.0M | Q2 2024 | PR Newswire |
| Big Sur AI | AI sales agent for ecommerce merchants and product discovery. | $6.9M | Q1 2024 | Business Wire |
| Frontnow | AI shopping assistant software for personalized ecommerce guidance. | $4.1M | Q1 2024 | Peak, EU-Startups |
This market map, featured in our AI shopping market deck, highlights top companies and startups in the AI shopping market
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- How funding activity has evolved in the AI shopping market
